You did not state what kind of company/people the kits are for, I am guessing an EMA, hospital, or fire department? It is good to see "corporate" support for getting people prepared for emergencies. That is a lot more than most would do. The follow on training about how and when to use the equipment (if they are not already trained) is key. I wish more companies would follow through like that when they prepare an emergency response plan.
As to the quality of the bag and equipment; when I joined our local CERT they issued me a pack with a basic CERT equipment list similar to this
https://www.emergencykits.com/emergency-kits/c-e-r-t-kits/standard-cert-kit-with-deluxe-green-vest/ when I completed training. The cheap bag is OK to keep stuff together, but I don't think it would last long in a field environment. The only time I use it is when we have exercises and they want everyone to be "uniform". The three times we have actually been called out I have taken my own personal "ready pack" and equipment which is of higher quality and greater capability. Even so, it was crucial that everyone was trained and issued equipment that is actually useable. Your kits, admittedly for a different purpose, are in my opinion far more useful.
That is a LOT of corporate money for a lot of kits. Are they going to be issued individually, or are they going to be stored on-site for use if/when something happens?