It's just a little box where you can stick a text blurb without committing it to a full post. It's on the left side of the home page under the calendar, events, and search.
I use them on other forums. What made me think of it was situations like I've had before - today I ran across a deal on 22WMR - best in 4 years. Well that's going to last all of about 10 minutes. Putting it in a post and someone reading in catchup several days later would just be frustrating, so I thought I'd try this - get some information out, but without the permanence of a post.
Try it out! And let me know what you think.